Ten Ways To Decide If Your Business Should Tweet 06/09/2009

Here are ten factors anyone else should consider when deciding whether to tweet:

via MediaPost Publications Ten Ways To Decide If Your Business Should Tweet 06/09/2009.


10 High Fliers on Twitter – Technology – The Chronicle of Higher Education

By JEFFREY R. YOUNG, April 10, 2009; The Chronicle of Higher Education

On the microblogging service, professors and administrators find work tips and new ways to monitor the world

Twitter is quickly becoming a global faculty lounge. Sure, it’s easy to waste a lot of time on the Internet-based microblogging service reading mundane details about people’s days. But you can also pick up some great higher-education gossip, track down colleagues to collaborate with, or get advice on how to improve your teaching or research.


10 things you should cover in your social networking policy

From Tech Republic, by Debra Littlejohn Shinder

“it’s not just about catering to spoiled workers. Businesses are learning that social networking, used properly, can be an effective business tool. Having your employees involved in the community can enhance the company’s reputation and bring in more business — so long as it’s done right.”

10 things you should cover in your social networking policy

LinkedIn Best Practices For Business

I realized in a conversation earlier this week that I have had a blind-spot when it comes to LinkedIn. I have an account on LinkedIn, but I haven’t spent much time on the network. And, haven’t spent any time thinking about how to leverage it for Association work.

I think this article is a good starting point.

from eStrategy Internet Marketing Blog, by David Erickson

LinkedIn Best Practices For Business | e-Strategy Internet Marketing Blog.

General Social Media Best Practices

This is a very good list of best practices for developing your social media strategy. The first paragraph sets the tone:

  • Social media is not a strategy. How does social media fit within your overall communications strategy? Twitter is not a strategy. Facebook is not a strategy. These are tools and venues. Identify the audiences you want to reach, decide what you want to accomplish, research where your audience(s) are (or are not) participating in social media, how they behave there, what their media diet is, what technology they use and how they use it.

There is also a good list of links at the bottom of the article for further resources.

from eStrategy Internet Marketing Blog, by David Erickson


Want to get ahead? Sleep in

Finally — I’ve known this my whole life!

Late risers have more mental stamina and can outperform early birds, study finds

“It’s the late risers who have the advantage, and can outperform the early birds,” said Philippe Peigneux, a professor of clinical neuropsychology at the Free University of Brussels in Belgium, who along with co-author Christina Schmidt published the counterintuitive findings in the latest issue of the journal Science .

Smug early birds take note: Night owls actually have more mental stamina than those who awaken at the crack of dawn, according to new research.