MediaPost Publications Forrester Report: Why Twitter matters to eBiz 05/18/2009


Very good advise — make sure to reserve your Affiliate name on Twitter and other Social Media.

Secure your brand’s identity on Twitter, even if plans to start tweeting are off in the distance, or risk losing it to rivals and squatters, according to Forrester Research Analyst Diane Clarkson. The author of the research report, “How Twitter Can Influence eBusiness,” says brand hijacking has begun to emerge on Twitter.

via MediaPost Publications Forrester Report: Why Twitter matters to eBiz 05/18/2009.

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